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Conference

Channel Expansion Strategy: How to Driving Profitable and Incremental Growth

30 Jul 2020

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Channel Expansion Strategy: How To Driving Profitable And Incremental Growth is a platform where Ellen Kan, Senior Director out of our New York office, will share strategies and best practices for getting channel expansion right, covering topics such as How to accurately size and hence prioritize channel expansion opportunities taking into consideration factors such as incrementality and cost-to-serve, How to navigate potential pitfalls and put in place the right organization, processes and programs to mitigate channel conflicts, and How to tailor your execution strategy to address the specific requirements to win in each channel, including differentiating your messaging, product offering, assortment, pricing and promotion strategy


Timings

09:00 AM-06:00 PM (expected)
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Entry Fees

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Participants

upto 100
Delegates
Based on previous editions

Category & Type

Conference
Business Services

Editions

30 Jul 2020


Frequency Not Available

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Organizer

Logo Follow Company

Simon-Kucher & Partners

USA 38 Total Events / 15 Upcoming Events

Schedule & Agenda

Thu, 30 Jul 11:30 PM - 12:30 AM Session
Channel expansion strategy: How to driving profitable and incremental growth

Speakers

Speaker
Ellen Kan

Ellen Kan

Senior Director

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