2021 will see Melbourne Forum offer a stimulating range of face-to-face and virtual events featuring eminent experts from differing specialties, both .. Read more national and international. Our thought-provoking member-only interest groups enhance how we learn and exchange ideas. Why does fake news spread faster than the truth? Do products and ideas become popular because they are good or because they are rated highly online? How does influence actually work and what does it mean to be influential? ‘The Hype Machine’ is a brilliant smart-thinking book about the power and influence of social media. Professor Sinan Aral (Director of the MIT Initiative on the Digital Economy) shows how ‘hyper-socialisation’ has profoundly changed us.
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