Disease Awareness Campaigns Summit

Disease awareness campaigns have always been subjective and tricky to assemble – and that was before the COVID pandemic changed everyone’s .. Read more perceptions of their health and healthcare. To address all your most pressing challenges on selecting partners, reaching patients, and maintaining regulatory compliance, DGE invites you to attend its first-annual Disease Awareness Campaigns conference. Audiences may feel they already know everything about a certain disease, thus disregarding awareness campaigns. A new focus on education instead of awareness can provide extra information and promote a different look at your materials. To get messaging right, you need to know how to figure out what your audience wants. If a patient receives a brochure with tips and then needs to look up more information on their own, they may never take the extra steps. Adapting disease awareness campaigns to patient ages, capabilities, and literacy levels is more art than science, and doesn’t always get easier the more you do it.