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While in-housing has become the go-to strategy for CMOs looking to transform their marketing teams and re-think their spend, it is clear that there .. Read more is no "one size fits all" solution to the in-house challenge. Organization design and performance management continue to be a challenge for marketers building in-house teams, while maintaining partnerships remains important as 95% continue to work with external agencies. In this webinar, Greg Paull, Co-Founder and Principal at R3, shares best practices on how marketers can structure in-house agencies for success, and discusses tactics on how to better manage processes and performance with both internal teams and external suppliers.
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