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30 Mar 2021 • 

Marketing organization models in a New World

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Mar 2021

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Eliminate organization silos between Marketing, Sales and Service to drive more revenue and reduce costs. While most organizations are trying to .. Read more adapt to the changing environment by reallocating budgets, changing the organization structures and reporting lines, they also look for the ideal organizational model that would increase efficiency AND customer intimacy. As there is no one-size-fits-all organization model and as the pressure increases, leaders are struggling to reinvent their organization. In the age of the customer there is an imperative to improve speed, predictability, transparency and adaptability of marketing. We will discuss how you can move towards a joined-up approach with cross-functional leaders that are accountable for integrated strategy execution. Biography: In his role as Sales Development Director, Sultan is fortunate to work with some of the best Customer Superheroes in the Benelux region; businesses that leverage modern CX technologies to provide superior customer experiences. Sultan is a seasoned tech professional with almost 20 years of experience in sales and marketing for some of the best IT companies (Oracle, Adobe, Salesforce, EMC, Microsoft, HP to name a few).

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