Floral Innovation Expo

Floral Innovation Expo support the sustainable survival and development of the Japanese flower industry, new additions of flowers that gather various products and technologies in each distribution phase (seed seedling, production, distribution, retail, and related materials) within the flower industry We aim to create a place where we can gather wisdom from inside and outside the industry to create value and respond to issues faced by the flower industry as a whole (climate change, labour shortages in logistics, ageing and difficulties in succession, etc.). We will create a place where we can share how we want to be in the future' rather than what the past is.