Trade Show

International Make-Up Artist Trade Show-Los Angeles

"International Makeup Artist Trade Show"
The International Make-Up Artist Trade Show, or IMATS, is the make-up worlds biggest gathering. Thousands of make-up artists, exhibitors and enthusiasts discuss, display and collect the best the industry has to offer. Make-up pros from fashion and film (including Oscar, BAFTA, and Saturn award winners) provide education and demonstrations at IMATS, and new products often debut there. IMATS also features a make-up museum and the Battle of the Brushes student make-up competitions, where international make-up students race to create winning looks.


3:00 PM - 7:00 PM (Jan 11) (Business)
10:00 AM - 5:00 PM (Jan 12) (General)
10:00 AM - 5:00 PM ( Jan 13) (General)
1 more Timing

Entry Fees

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10472 Visitors
75 ExhibitorsEstimated Count

Category & Type

Trade Show
Fashion & Beauty


11-13 Jan 2019
11-14 Jan 2018
13-15 Jan 2017
15-17 Jan 2016

Frequency Annual
Next edition likely in Jan 2020 Interested

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Event Reputation
Organizer Reputation
Based on 168 ratings
Venue Reputation
Based on 287 ratings


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Make-up Artist Magazine USA

Top Rated | 6 events listed

Users Interested

Derek Brandon

Derek Brandon

President at Bio Solace International Los Angeles, United States
Muhammad Asif

Muhammad Asif

Beautician at resilient Sialkot, Pakistan


Salon at Black and white Surat, India
Jr. Chaput

Jr. Chaput

Heat pump worker at Waterco usa Acton, United States
Karla Navas

Karla Navas

Makeup at Bizarre Cosmetics Buena Park, United States
Kimberly Carlson

Kimberly Carlson

706 Union Hairstylist & Freelance Makeup Artist at .. Los Angeles, United States
Maryna Fedorenko

Maryna Fedorenko

lashmaker at Sky Lash Kharkiv, Ukraine

Audience Profile

Makeup Artist
Managing Director

Audience Spread

User Rating


52 Ratings 19 Reviews

User Reviews

5 Jan 2018 Edition Karma Burns Reviewed on 19 Jan 2018 Individual
I got tickets for my daughters who are 17 & 23. My 17 yr old was excited & being at the show helped her decide on a college for this Fall. Her passion is make-up artistry & she'll be going for a Bus. Major, to open a make-up salon. Thank you IMATS!

3 Jan 2018 Edition Ely Castillo Reviewed on 29 Jan 2018 ELY MAYA/Blvd. Cosmetics
The ambiance was good on Sunday then I rate 4.As far as a vendor I give it a 1, I was on the list in case if cancellations and was in contact via email, my name got bypassed and others were called and not me as Ely Maya, I talked to event manager!

3 Jan 2018 Edition Jessica Borja Reviewed on 19 Jan 2018 N/a at Archway
I did attend the even this year fro the 4th time. I did notice that the deals are not as good as they use to be in years past. To only get a $4 savings from retail doesn't seem worth the trip.

3 Jan 2018 Edition Lily Fernandes Reviewed on 16 Jan 2018 Senior Manager at Showcase
Not as many exhibitors as I would have expected. Very general public focussed rather than a show to make contacts and network as well as learn about each brand

Visitor Ticket Price

45 USD Online Registration (1 day)
175 USD Online Registration, IMATS Insider Pass (Sat & Sun)
65 USD Online Registration (Weekend Bundle)
55 USD Onsite Registered (1 1ay)
75 USD Onsite Registered (Weekend Bundle)

Exhibitors List (past edition)

BoothExhibitor NameProducts & Services
-Mehron, Inc.Chesterfield, USA Airbrush Makeup Pigmented Color, Hd Make-Up Color Palette, Color Pigments, Complexion Powder Brush, 5-Color Palette W/Yellow Kit
-Paasche AirbrushChicago, USA 1, Air Hose, Turntables, Airbrushes, Airbrush
-Alcone CompanyUSA
-Make-Up Artist magazine Photo BoothUSA
More Exhibitors
34.144184 -118.143413

Venue Map & Directions

map of Pasadena Convention Center

Pasadena Convention Center

300 E Green St Pasadena CA 91101

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