8th Edition  Conference

Petfood Forum China

"Where the global pet food industry does business"
Petfood Forum China features important information on market trends and innovations in the rapidly growing Chinese pet food market. Internationally recognized pet food industry experts will present their latest research. The 2019 edition features presentation on topics such as growth drivers, launching your pet food brand, regulations, ingredients, nutrition and much more.


  • Update on China’s pet food production and the influence of new pet food regulations
  • Internationally recognized pet food industry experts will present their latest research
  • Valuable opportunities to network with leading pet food industry supplier companies
  • Multiple networking coffee breaks and lunch


8:30 AM - 6:00 PM General Hours

Entry Fees

Paid Ticket Starts from 2550 CNY View Details


250 Delegates
10 - 50 Exhibitors Estimated Count

Category & Type

Animals & Pets


20 Aug 2019 Interested
21 Aug 2018 7th Edition
23 Aug 2017 5th Edition
17 Aug 2016 4th Edition
View More

Frequency Annual

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User Community [Users who have shown interest for this Event]

GoingDelwyn Thompson

Delwyn Thompson

Vetinary Clinic at Waikiwi Invercargill, New Zealand


Managing Director at Scoop Dogg Sydney, Australia
GoingSanjiv srivastav

Sanjiv srivastav

CEO at Victor Canine goods Hyderabad, India


President at PMAP Agro Products Manila, Philippines
Sanghun Samuel Yoo

Sanghun Samuel Yoo

Designer at University of Waikato Hangzhou, China
Douglas Sang Kim

Douglas Sang Kim

Muhammad Mohsin

Muhammad Mohsin

Director General at Mhsn Garments Riga, Latvia

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Managing Director
Business Development Manager

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1 Ratings 1 Reviews

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Speakers (past edition)

Pushan Tagore

Pushan Tagore

Director - Pet Care Global at GfK at GfK
Eric Altom

Eric Altom

Senior Nutritionist at Procter & Gamble at Procter & Gamble
Russ Kelley

Russ Kelley

Schedule & Agenda

Tue, 20 Aug12:20 AM - 01:00 PMHow egg products support all the latest trends in pet food nutrition, production and marketing Session
Will Henry, director of technology/R&D for Extru-Tech, and Ingmar Middelbos, Ph.D., senior technical services manager for IsoNova Technologies, share results of recent research studying egg-based ingredients, their nutritional benefits and processing efficacy and challenges.
Tue, 20 Aug08:00 AM - 09:30 AMRegistration and check-in Registration
Tue, 20 Aug09:30 AM - 09:40 AMWelcome Opening Ceremony
Tue, 20 Aug09:40 AM - 10:20 AMUpdate on China’s pet food production and the influence of new pet food regulations
Wang Jinquan, Ph.D., associate professor with the Feed Research Institute of the Chinese Academy of Agricultural Sciences, provides the latest data on the country’s pet food manufacturing facilities and production, and reports on the influences of new pet food regulations that took effect in May 2018.
Tue, 20 Aug11:00 AM - 11:40 AMCoffee break Break
Tue, 20 Aug11:40 AM - 12:20 PMLaunching your pet food brand in China: Strategies and tips for success Session
Jerel Kwek, co-founder and CEO of Addiction Pet Foods, offers practical insights for foreign brands to enter the Chinese market, covering topics such as adhering to product nutritional standards, registering products, meeting labeling standards and selecting marketing channels.
Tue, 20 Aug01:00 PM - 02:00 PMLunch Lunch
Tue, 20 Aug02:00 PM - 02:40 PMImproving fecal health: What is the role of dietary fiber for cats and dogs? Session
Emma Bermingham, Ph.D., senior scientist with AgResearch, presents research looking at various novel, fibrous ingredients to understand their impacts on the composition and function of the gastrointestinal microbiome, fermentation end products and fecal health of cats and dogs.
Tue, 20 Aug02:40 PM - 03:20 PMHow nutrients and dietary factors can reduce oxidative stress and inflammation in dogs Session
Juan Gomez-Basauri, Ph.D., global director of the companion animal business for Alltech, reviews known mechanisms of inflammation in dogs and provides new data on emerging beneficial nutrients and dietary factors to reduce oxidative stress, enhance gut health and inform specific inflammatory biomarkers.
Tue, 20 Aug03:20 PM - 03:50 PMCoffee break Break
Tue, 20 Aug03:50 PM - 04:30 PMNew social media has changed Chinese pet food brands Session
Wang Tianfei, president of Petking Pet School and consultant to Chinese pet food companies, introduces a new phenomenon in China’s pet food industry: the use of new social media and technologies such as WeChat and TikTok to increase pet food sales, adopt new product ideas and continue the domestic market’s rapid growth.
Tue, 20 Aug04:30 PM - 05:10 PMNovel technologies for sustainable pet food production with single-cell organisms Session
Dejan Miladinovic, a Ph.D. candidate and head of the Center for Feed Technology at Norwegian University of Life Sciences, explains emerging technologies that can help with overall use of functional molecules from novel raw material sources and contribute to improved pet health and sustainable production.
Tue, 20 Aug05:10 PM - 05:50 PMAlgal polysaccharides to improve gut health and immunity in pets Session
Virgil Meallet, DVM, technical director of Olmix Asia, shares results of a recent research project in collaboration with INRA (France) that highlighted the potential of in-feed marine macroalgal polysaccharides (a red algal extract from Solieria Chordalis) to strengthen animals’ gut biological defenses.

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2550 CNYAttendee General attendee
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Exhibitors Profile

Pet clothing, pet supplies, pet cages & houses, pet toys, pet grooming products, pet nursing products, pet training products, pet medical treatment facilities, pet health-care products, pet vaccine, pet medicine, pet clinic, aquariums, pumps, heaters, illumination , filters, fish feed, fish medicine, water plants, sand, ornaments , accessories, food supplements for horses, healthcare products etc will be exhibited in the event.

31.213133 121.563753

Venue Map & Directions

map of Kerry Hotel Pudong Shanghai

Kerry Hotel Pudong Shanghai

1388 Huamu Rd ShiJi GongYuan Pudong Xinqu Shanghai Shi China 201204

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