32nd Edition Trade Show Featured

Shenzhen International Toy & Education Fair

06 - 08 Mar 2020 Add To Calendar
Shenzhen World Exhibition & Convention Center, Shenzhen, China

About Users 342 Reviews 5 Exhibitors 125 Photos 33 Speakers 2 Travel Deals

"2020 New Venue, New Date!"
"Toy & Edu China (The 32nd Shenzhen International Toy & Education Fair) will be held on 6-8 March, 2020 in Shenzhen World Exhibition & Convention Centre, a brand new world-class venue with upgraded exhibition spaces, services and bigger crowds. As the leading toy fair in South China, Toy & Edu China is a one-stop platform for global insiders to demonstrate and promote new products and innovation with rising world reputations. The 2019 show successfully attracted 60,508 buyers form 66 countries and regions, and 1,162 diverse exhibitors, covering total 100,000 sqm in 8 Halls."


  • New location in Shenzhen: strategic location in Greater Bay area with strong economic development
  • New geographic advantage: next to Hong Kong and major manufacturing bases in the Guangdong area.
  • New date: first industry sourcing fair in mainland China
  • Expected to take up 160,000 sqm in 2020, increased 60% exhibition space
  • 3 fairs in 1 stop: Toy & Edu China, concurrent with Baby & Stroller China and new Licensing China!


9:00 AM - 5:00 PM (Mar 06 - Mar 07) (Business)
9:00 AM - 12:00 PM (Mar 08) (Business)
12:00 PM - 3:00 PM ( Mar 08) (Public)
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Entry Fees

Free Ticket For Industry Professionals
Exhibit Booth Cost Starts from 14850 CNY View Details



1200 Exhibitors Estimated Count

Category & Type

Trade Show
Baby, Kids & Maternity


06 - 08 Mar 2020 Interested
08 - 10 Apr 2019 31st Edition Guangzhou
08 - 10 Apr 2018 30th Edition Guangzhou
08 - 10 Apr 2017 29th Edition Guangzhou
08 - 10 Apr 2016 28th Edition Guangzhou
08 - 10 Apr 2015 27th Edition Guangzhou
08 - 10 Apr 2014 26th Edition Guangzhou
08 - 10 Apr 2013 25th Edition Guangzhou
08 - 10 Apr 2012 Guangzhou
View More

Frequency Annual

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Messe Frankfurt (HK) Ltd. Hong Kong

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User Community [ Users who have shown interest for this Event ]

GoingBranislav Katinski

Branislav Katinski

pensoner at Napred

Belgrade, Serbia
GoingHanif Ahmed Rony

Hanif Ahmed Rony

Marketing Manager at Rengvo Group

Dhaka, Bangladesh
GoingRuth Yeboah

Ruth Yeboah

Ownerfashion Designer at Le Regard

Dover, United Kingdom
GoingAbisoye Popoola

Abisoye Popoola

Research Student at Uni Leipzig

Leipzig, Germany
GoingRichard Offei Bamfo

Richard Offei Bamfo

Student at Rome Business School

Rome, Italy
Goingcheikh seye

cheikh seye

Electrical Engineer at FREE DESIGN

Dakar, Senegal
Toy & baby product team

Toy & baby product team

Toys & Baby Products Team at Messe Frankfurt (hk) Ltd

Hong Kong

Audience Profile

Managing Director
General Manager

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11 Ratings
5 Reviews

User Reviews

Speakers (past edition)



CEO of Global Toy Experts New York, United States
Maura Regan

Maura Regan

President of International Licensing Industry Merchandisers Association... United States

Schedule & Agenda

Mon, 08 Apr 02:00 PM - 06:00 PMToy Talks Summit
The world is rapidly changing and the business of play is as well. In order to learn more about what is happening now and will happen in the near future we have asked toy industry experts to speak about their views on China and the world of play as it is and will be.

Visitor Ticket Price

Free Visitor/General

Exhibit Space Cost

Upgraded standard booth with basic furniture (96 sq.mt.)

CNY 14850

Request Space

Raw space from 36 sqm or above (387 sq.mt.)

CNY 45360

Request Space

22.736999 113.771643

Venue Map & Directions

map of Shenzhen World Exhibition & Convention Center

Shenzhen World Exhibition & Convention Center

Baoan Qu, Shenzhen Shi, Guangdong Sheng

 Floor Plan

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